Social Media is many things and means many different things to many people, but one thing it is most assuredly not… is a fad.

Remember when you were a kid in school and your teacher showed you a picture of 3 things and asked “Which one is not like the other?”

A.

B.

C.

fad (noun) – a temporary fashion, notion, manner of conduct, etc., especially one followed enthusiastically by a group

Make no mistake about kids, Social Media is no Pet Rock, Cabbage Patch Kid, Tickle Me Elmo or any other fad you can think of… not with these kinds of numbers it isn’t:

• 230 million - the number of pieces posted each and every day to social media websites
• +83% - the growth of time people in US spent on social networking sites from 2009  to 2010
• +145% - the growth of US Facebook users from 2009 to  2010
• +3712% - growth of US Twitter users from 2009 to 2010
• 25% – One in four US Internet page views occurred at one of the top social networking sites in December 2009, up 83% from 13.8% in December 2008

I could go on of course but you get the point… the numbers simply do not lie.

Social Media is here to stay and if you are a business owner, you better be “into it” because if you’re not interacting with your existing customers AND potential customers via Social Media, you can be sure someone else, AKA your competition… will.

So, I say forget about what brown can do for you…

Here’s what ORANGE can AND will do for you…

We will create, implement and maintain a cohesive marketing/advertising social media campaign utilizing the social media applications that are best suited for your particular needs.

How will we know what your needs are? We’ll ask questions and listen to your answers… a novel concept for sure but it’s one our best traits.

We are by no means experts when it comes to Social Media and in fact  if anyone, and I mean ANYONE comes to you professing to be an expert on Social Media, ask them if they also have a bridge to sell you. There is simply no such thing as a Social Media expert. None.

The term “expert” implies you know all there is to know about a given topic/subject/etc. And when it comes to Social Media, it’s impossible to know all there is to know for we haven’t even scratched the proverbial surface so how could anyone claim to be an expert?

What we are, however, are diligent  students of this bourgeoning form of marketing and advertising. Each and every day we learn more and more about Social Media, how to best utilize it and its impact on the American consumer.

Stream Companies is an award-winning advertising agency located right outside Philadelphia, Pennsylvania. Give us a call at (888) 449-7443 or email us… TODAY. We can AND will have a direct and positive impact on your bottom line.