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Marketing Collateral Takeaways

By Stream Companies + March 5th, 2012

Introducing a new product?

Introducing yourself to a potential customer?

Reintroducing yourself to a current client?

Get ready for a lot of handshakes! And make sure you’re prepared! We’ve talked about it before, but the impact of quality marketing collateral remains the same: you can go farther with supplemental marketing materials.

Marketing collateral can range from pamphlets, folders, posters, tri-folds, sell sheets, catalogs, business cards, bill stuffers and more. To make sure you stand out, your work needs to be unique, creative and memorable.

In this age of connectivity, it’s also important to know that … Continue Reading

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Don’t Wait Until It’s Too Late!

By Beth Wolbach + January 31st, 2012

2012 is well underway, and if you haven’t made the switch to narrowbanding, this is the opportune time to do it. Under the new FCC law, businesses and organizations have until December 31st, 2012 to make the switch to narrowbanding for their two-way radios and communications. Anyone currently licensed at 25 KHz will need to be licensed at 12.5 KHz or less. If anyone fails to switch, you can be fined for upwards of $16,000 per violation each day of violation! The transition from 25 KHz to 12.5 Khz takes some time. Stream Companies can help you reach your customers … Continue Reading

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A Little Thank You Goes a Long Way

By Beth Wolbach + December 21st, 2011

The end of the year is the perfect opportunity to take the time and thank your customers. Stream’s Motorola clients have thanked their customers and business partners in a number of ways. For a more personal token of appreciation, we suggest sending thank you cards. In these cards you can include individualized messages about your past year.

You can also send out e-mails that include a thank you message. E-mail allows you to reach a large number of people in a quick and cost efficient way. Stream Companies’ team of designers and e-mail marketing professionals know how to craft the perfect … Continue Reading

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Trick O’ The Tradeshow

By Beth Wolbach + October 25th, 2011

The main objective of a tradeshow: ultimately gain new clients. This is your opportunity to meet with hundreds of prospective clients and sell your brand. Coming well-prepared will put you ahead of the rest.

You know it. You’ve been there. Or maybe you’ve heard all about them. At a tradeshow, you are literally surrounded by competitors. Within a few minutes, you need to speak about your company and convince someone to work with you. Although your smashing good looks and gleaming smile usually win anyone over, in this … Continue Reading

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Commenco Expo – Indeed, Something Extraordinary

By Beth Wolbach + September 29th, 2011

Front and Back of 2nd Direct Mail Piece and E-mail

As an approved vendor for Motorola co-op advertising, Stream Companies works with radio dealers nationwide. Commenco Inc., an elite authorized Motorola service facility in the Kansas City metropolitan area, needed to promote its upcoming expo in a fresh and exciting way. Having worked with Stream Companies many times before, Commenco knew that Stream could jazz things up like no other advertising agency around. Stream used direct mail, printan online landing page, e-mail and online video to … Continue Reading

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Two-Way Communications Narrow Banding Is Coming

By Tiffanie Leos + July 12th, 2011

Under the new FCC law, businesses and organizations have until 2013 to make the switch to narrowbanding for their two-way radios and communications.  Anyone currently licensed at 25KHz will need to be licensed at 12.5KHz or less.  Continue Reading

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On the Web Today, Content is King.

By ssilveri + July 14th, 2010

Any site that successfully attracts repeat visitors has to have fresh and constantly updated content. In the world of traditional site building, that means HTML files–and lots of ‘em.

The problem is that, more often than not, the people providing the content for a site are not the same people handling its design; content generation and site design are mutually exclusive.  That plus maintenance of a content-driven site can be a real challenge, resulting in hundreds of files that need to be maintained should you wish to make a fundamental … Continue Reading

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