* You are viewing Posts Tagged ‘search marketing’

Incorporating SEO

By ssilveri + January 7th, 2010

If your business is looking to take advantage of content marketing, search engine optimization (SEO) should always be involved.

Content and landing pages fit should be consistent with the keywords. Each additional keyword emphasizes the chance of the product being seen.

If you’re one of the many who are looking to optimize your company through social media, a link to your page should be included as well.

Contact Stream Companies today to bring your business up to date with SEO and Social Media.

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Google Chrome’s Ad Sparks Interests

By ssilveri + December 22nd, 2009

Google’s ad campaign seems to be sparking both numbers and curiosity. The chart shows UK’s Internet searches for Google Chrome which have almost doubled over the last couple of weeks. Currently running at their third highest level since the browser was launched towards the end of last summer.

Spark interest for your business today with Stream Companies.

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This is the latest video by Socialnomics

By j_brennan + November 30th, 2009

  • Over 300,000 businesses have a presence on Facebook and roughly a 1/3 of these are small businesses.
  • Gary Vaynerchuk grew his family business from $4 million to $50 million using social media. Gary’s eccentric personality and offbeat oenophile knowledge have proven a natural path to success with his Wine TV Library.
  • Vaynerchuk found first hand that $15,000 in Direct Mail = 200 new customers, $7,500 Billboard = 300 new customers, $0 Twitter = 1,800 new customers.
  • Wetpaint/Altimeter Study found companies that are both deeply and … Continue Reading
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    • If you think CPC is over rated…

    By j_brennan + November 20th, 2009

    Then you need to see this…
    google_eyemap

     

    Call Stream Companies a Google AdWords Certified Company

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    First Half Web Ad Spending Down 5.3%

    By g_press + November 4th, 2009

    icon_arrowsU.S. advertisers spent $10.9 billion on Internet ads in the first half of 2009, a 5.3% decline from the same period last year, the Interactive Advertising Bureau said Monday.

    Search advertising continued to represent the largest percentage of overall interactive ad spending, with search revenues reaching more than $5.1 billion in the half of 2009, up slightly from that same period in 2008, the group said in a report produced with PricewaterhouseCoopers.

    Display-related advertising–which includes display ads, rich media, digital video and sponsorship–totaled nearly $3.8 billion in the first six months of 2009, … Continue Reading

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    Monster Number for Facebook Display Ads

    By j_brennan + October 14th, 2009

    icon_groupsMost recent monthly performance 9/01/09-10/01/2009:

     

     

    • Budget Spent:

      • $314.79
    • Impressions:

      • 1,605,959
    • … Continue Reading
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    Bing’s Uphill Battle

    By j_brennan + June 4th, 2009

    6-4-2009-8-48-34-amThe following is from the All Things Digital Conference…Excerpt of Walt Mossberg asking Steve Ballmer about Microsoft’s new search product – bing.com

     
    This polling firm asked how consumers choose – what is the reason that you with the search firm that you go with.  No. 1 is, I like the results best. That’s 45%.  The second, though, is out of habit.  That’s 38%.  No. 3 is, I trust the search company brand, 35%.

    To me, “out of habit” and “I trust the brand” are pretty similar, and if you add those up, that … Continue Reading

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    US Online Advertising 2006-2011 :: MUST READ!

    By j_brennan + May 14th, 2009

    103199 

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